Data analysis for small businesses
Your data, turned into decisions you can act on.
Bring me the problem you're trying to solve. I'll dig into the data you already have — sales, customers, orders, spreadsheets — and come back with clear answers and practical next steps, in plain English.
Fixed prices agreed upfront · Plain-English results · No software to buy
From problem to action
Sound familiar?
Start with the problem, not the data
You don't need to know what analysis you need. Tell me what's bothering you or what you're trying to decide — working out how the data answers is my job.
About
Hi, I'm Sam.
I started HalpinAnalytics to give small businesses the kind of careful, numbers-first analysis that's usually only available to big companies.
My degree is in economics, mathematics and statistics, where I learned to use programming and statistical methods to answer real questions with data. Economics also taught me to think about what drives a business — costs, prices, customer behaviour — not just what the numbers say.
I do my analysis in Python and R, which means your data gets cleaned, checked and tested properly, not just eyeballed in a spreadsheet.
I'm based in Ireland and work with small online shops and local businesses. I'm building my client base now, which is why I offer a free data check — you see what I can find before spending anything.
Services
What I can help with
Every project ends in the same place: a clear answer and a short list of things to do. No long contracts.
Get to the root of a problem
Falling sales, rising costs, unhappy customers — I'll find what's driving it and what you can do about it.
Make a decision with confidence
Choosing a supplier, a price, a product line or where to spend next? I'll lay out what the evidence says.
Find where the money is
What's really profitable once every cost is counted, where money is leaking out, and where the growth is.
Understand your customers
Who your best customers are, what keeps them coming back, and how to find more like them.
Reporting you'll actually use
Replace hours of spreadsheet work with a simple, regular report showing the few numbers that matter.
Get your data in order
Messy exports from different systems pulled into one tidy, reliable source you can trust and keep using.
How it works
Simple, and you know the price before I start
Free data check
Tell me the problem you're trying to solve and share whatever data you have. I'll come back with what I can see and what's worth digging into.
Free · no obligationFixed-price analysis
If you want to go further, I'll quote a fixed price for a specific question. No hourly surprises.
Agreed upfrontActionable results
A short, plain-English summary of what's going on and a prioritised list of what to do about it — plus a call to walk you through it.
Usually within a weekSample work
What you'll get
Not a pile of charts — answers you can act on. Whatever the question, every piece of work comes with:
- The answer to your question, up front
- The evidence behind it, explained without jargon
- What it means for your business in money terms
- A prioritised list of actions to take next
Which courier should an online retailer use — and how can it cut refund losses?
Built on a synthetic case-study dataset of 5,000 orders (fictional retailer). Ended in four clear recommendations.
Get in touch
Start with a free data check
Tell me a bit about your business and the problem you'd like solved. I'll reply within one working day.